Internship Global CRM Marketing Automation

  • Düsseldorf
  • Henkel
At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.Dare to make an impact?   YOUR ROLE Support the global eCRM team in roll-out and growing the data activation and personalization strategy for the global Henkel Consumer Brands CRM platformTake responsibility to develop tests (A/B, etc.) to drive ongoing improvementCreate captivating email content, subject lines, and creative consumer journeysMonitoring, analysis, and performance optimization of consumer journeys based on KPIs, as well as deriving actionable recommendationsCollaborate closely with diverse stakeholders: countries, partners, data analysts and brand teams to implement successful consumer-centric journeysStay current with trends around first party data and personalization to help drive innovation YOUR SKILLS Bachelor’s degree in international business or economics with focus on marketingFirst experiences in the field of CRM, direct marketing, marketing automation, data analysis or data science are of advantageFluent English language skills required, knowledge in additional European language(s) is beneficialHighly digital affinity combined with proactive mindset with the ability to propose new ideas and influenceAnalytical and good self-organization skills to handle projects independentlyDuration: 6 months At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.